Establish Sustainable Consumption and Production - a South-South Transfer (“SCP South-South”)

In partner countries, the agriculture, food and tourism sectors are associated with environmental problems such as land degradation and deforestation. These sectors are also relevant for greenhouse gas emissions. The project has been tackling these issues with a range of strategies and measures for sustainable production and consumption, with one approach focusing on support for national governments in the development of mitigation strategies in the agro-food sector. Companies also were encouraged to support sustainable business models in industries such as palm oil production, hospitality and tourism. The inclusion of key opinion leaders plus support from public information campaigns has also helped to raise awareness in the general population about sustainable approaches to production and consumption.

Project data

Colombia, Indonesia, Paraguay, Philippines, Thailand
IKI funding
5,859,999.00 €
03/2017 till 12/2023
Implementing organisation
World Wide Fund for Nature (WWF) - Germany
Political Partner
  • Climate Change Commission (CCC) - Philippines
  • Ministry of Environment and Sustainable Development (MADES) - Paraguay
  • Ministry of Environment and Sustainable Development (MADS) - Colombia
  • Ministry of Natural Resources and Environment (MoNRE) - Thailand
  • State Ministry of National Development Planning (BAPPENAS) - Indonesia
Implementing Partner
  • Department of Environment and Natural Resources (DENR) - Philippines
  • Department of Tourism (DOT) - Philippines
  • Forestry Industry Organisation (FIO) - Thailand
  • Foundation for Consumers (FFC)
  • Ministry of Agriculture and Cooperatives - Thailand
  • Ministry of Environment and Forestry (KLHK) - Indonesia
  • Office of Natural Resources and Environmental Policy and Planning - ONEP - Thailand
  • Office of the Consumer Protection Board (OCPB) - Thailand
  • World Wide Fund for Nature (WWF) - Colombia
  • World Wide Fund for Nature (WWF) - Indonesia
  • World Wide Fund for Nature (WWF) - Paraguay
  • World Wide Fund for Nature (WWF) - Philippines
  • World Wide Fund for Nature (WWF) - Thailand

State of implementation/results

  • Project completed.
  • International:
    • The entire project has been completed in December 2023 after a total of 6.5 years. On 28.09.2023, the project results were communicated and discussed at a final conference in Berlin. A final publication will also be issued, which will summarise the project results.
    • An Action Platform on Sustainable Food and Consumption has been established, to which WWF has invited numerous organisations active in this field to join and contribute, jointly publish articles and coordinate policy interventions: Global Action Platform Sustainable Consumption Diets (…)
    • Launch of the training course "Sustainable Gastronomy #FoodwasteFree". This free course is aimed at all actors in the restaurant, hotel and catering sector. It addresses issues such as improving purchasing and inventory management to minimise food waste, maximising ingredient use in the kitchen and engaging customers in solving the problem.
    • Phase 2 of the communication strategy in Colombia: launch of the four-part podcast series "The Food Story" with the very well-known historian Diana Uribe. The podcast looks at the reasons and origins of our eating behaviour as well as global, national and regional consumption patterns. The message is to promote local and diverse consumption practices while respecting cultural and biological diversity of each area.
    • Outlook: After a comprehensive consumer survey on their assessment and application of sustainable consumption and production principles was conducted at the beginning of the project (and a tailor-made communication strategy was developed based on the survey results), the survey will be repeated towards the end of the project. The final survey will target the findings of the first survey (consumer typologies related to the relationship between food and nature, perceptions and behaviours that enable or hinder the full implementation of sustainable consumption and production principles, identification of differences in consumption habits and practices between the country's major cities and three cities in Amazonia).
    • 21.07.2023: Launch of the initiative "The Plastic Road: Sustainable Management Alternatives, a Shared Responsibility" (with "Paraguay Without Garbage" and the supermarkets Cadena Real, Casa Rica and Areté). The aim is to raise awareness of the consumption and impact of single-use plastic in supermarkets, to highlight the impact on a water body (Mburicao Stream) that is emblematic for the city of Asunción, and to promote alternatives for its management through the implementation of a circular economy.
    • Publication of the Responsible Consumption Guide in early August 2023, which aims to empower consumers to make conscious choices and promote sustainable practices in their daily lives. The guide is aimed at end consumers and aims to provide them with tools and tips to improve their daily consumption habits and promote the choice of more sustainable products and services.
    • Outlook: WWF Paraguay will also organise a final consumer survey towards the end of the year and compare the results of the two surveys in the project.
  • In Thailand, Indonesia and the Philippines, project activities have been completed since 2021. In addition to successful campaigns (such as "Beli Yang Baik" in Indonesia), the project developed numerous knowledge products, strengthened networking activities and reinforced the topic of sustainable consumption and production methods in the respective country context. Guidelines on topics such as sustainable procurement were developed and, for example, in the Philippines, concepts for avoiding food waste were created in cooperation with restaurants and hotels. In addition, in Thailand, more than 150 smallholder farmers were trained through the project and monoculture fields were converted into an agroforestry system on more than 900 hectares of land.

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